Omschrijving bedrijf
This company still hopes you want your MTV -- and maybe a few other cable channels. MTV Networks operates a leading portfolio of cable TV channels anchored by its music video networks MTV, VH1, and CMT (Country Music Television). It operates channels for kids through Nickelodeon, the young-male-oriented Spike TV, Comedy Central, and gay and lesbian channel Logo. Through a total of some 170 branded channels, the company reaches 640 million households in more than 160 countries. MTV Networks also produces movies through MTV Films (in association with sister firm Paramount Pictures) and distributes content online. MTV Networks is a unit of media giant Viacom.
Like other cable TV programmers, MTV Networks follows a segmentation strategy for each of its TV properties, targeting each channel for a specific demographic or interest group. Its flagship MTV network reaches 98 million households and appeals to the 18-34 age group by focusing on popular music videos and reality-based shows such as The Hills, The Real World, and My Super Sweet 16. VH1, meanwhile, skews toward a slightly older and more celebrity-obsessed crowd with shows including The T.O. Show, For the Love of Ray J, Sex Rehab, and its I Want to Work for Diddy 2 series. Comedy Central has found its niche in the 18-49 demographic with hit fake news programs The Daily Show with John Stewart and The Colbert Report.
Parent Viacom depends on its television operations for about 60% of sales, most of that coming from MTV Networks. (The company also operates a handful of channels targeting African American viewers through Black Entertainment Television.) Its TV channels generate revenue primarily through advertising and carriage fees paid by cable system operators such as Comcast and Time Warner Cable. MTV Networks competes for viewers against other large cable portfolios owned and operated by Discovery Communications, NBCUniversal, and Time Warner's Turner Broadcasting System.
While MTV Networks continues to command a significant viewership on television, the company has been troubled by weakness both in ratings and advertising. Its MTV channel in particular suffered a loss of viewers during 2008 at the same time the recession caused advertisers to pull back on spending. The company appointed Stephen Friedman as general manager of the channel to lead a turnaround effort focused on new original programs such as The Buried Life, The City, 16 and Pregnant, Teen Mom, and the surprise mega hit Jersey Shore. MTV Networks, along with other divisions of Viacom, also made a number of staff cuts late in 2008 to reduce expenses.
MTV Networks is also expanding beyond television to pull in new revenue and to reach new generations that look for their entertainment online. The company beefed up its flagship website with videos and other content that attracts more than 7.5 million visitors each month. Recent acquisitions have also expanded the unit's online reach; MTV's portfolio of Internet brands includes GameTrailers.com, Spike.com (SPIKE Digital Entertainment) and Shockwave and Atom.com (both run through Atom Entertainment). MTV also has a stake in Rhapsody America, a digital music launched in partnership with media software company RealNetworks.
Omschrijving functie/werkzaamheden
Why Paramount? Sure, you will have challenging tasks, responsibilities and freedom for your ideas, just like in other companies – but the difference is in the details. At Paramount you are not only bringing in your personal Know How, but also your individual passion. Since we all share a love for great stories, we have gathered the best storytellers and committed ourselves to bringing the best possible stories to our audience across the world. In the pursuit of telling all the new stories as well as the loved classics, we have grown to become the largest media network in the world. Become a part of us and work for our famous brands like MTV, Comedy Central and Nickelodeon. You will have the opportunity to discover your true talent in an innovative and passionate work environment that fits your lifestyle and fandom. We require versatile talents – whether you are a newcomer or a professional – to help expand our content across all platforms from TV to Web. However, your own story might turn out, we are happy if you chose to share it with us!
For our International Cross Cluster aka Global Feed department of pan-regional channels (including Nick Jr. Global, Nickelodeon Global, NickToons Global and Teen Nick Global as well as MTV Global and Comedy Central) in Amsterdam we are recruiting (full time - 40hrs/week):
Programming Coordinator Global Feeds
What will you be doing?
Be an integral part in shaping the future of how Global Feeds channels air its content across its many programming platforms. Your responsibilities will include:
- Executing short term content programming across various multi-language channels.
- Being responsible for schedule preparation within What’s On, including break structures and episodic planning and publishing EPG information.
- Overseeing daily schedule logs. Maintaining a strong working relationship with the Channel Operations team.
- Providing programming and media planning information and support to marketing, consumer products, press and sales departments across the world.
- Working with the Programmers & HOD on creating insight in content usage across channels & languages, using WhatsOn as a tool.
- Keeping overviews regarding specials of shows and/or stunts up to date.
- Supporting in updating decks that present our latest programming roll outs.
What are we looking for?
- Bachelor's degree in media, planning, economics, business or public administration, or an equivalent combination of skills, training and experience required.
- Around 3 years of previous content / media programming experience.
- Written and spoken fluency in English and a second language from Europe is preferred.
- Understanding of new television and content landscape.
- Excellent communication and presentation skills.
- Strong organization skills.
- Excellent customer service skills including ability to manage customer expectations (brand managers).
- Ability to work under pressure with continuous ability to reprioritize, applying media thinking and “best practice” knowledge to all areas of program planning with minimal guidance.
- Strong detail and deadline orientation combined with great time management skills.
Does it sound like you? Apply now and become part of our team!
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
